DR Stage 2 2018-3-27
Section 1 Bullet Journel
>Redefining Objective 1: To review and evaluate current brand strategies and brading models related to improve customer experience, in order to identify the protential factors which may be important in the future.→Analysing ‘Brand Strategy’:Past&Now>Create ‘Brand Strategy’:Conceptual Map◎Analysing ‘Brand’:Past&Now◎Identify the pattern of development of brand strategy
DR Stage 2 2018-3-26
Section 1 Bullet Journel
→Analysing ‘Brand’: Now(unfinished)→Analysing ‘Strategy’: Now(unfinished)>Identify the gap between brand strategy and customer experience◎Identify the relationship betweenvaluesin context of serivebrand promise&brand strategy&customer experience&customer preception
DR Stage 2 2018-3-25
Section 1 Bullet Journel
>Analysis the strategy contents and operation process>Developing hypothesis of ‘Strategy’<Entire knowledge structure map◎To compare ‘Plan’&’Sreategy’:identify the different between them.◎To understand ‘Strategy’:Past → Now → Future.◎To understand ‘Brand’:Past → Now → Future.
DR Stage 2 2018-3-24
DR Stage 2 2018-3-15
Section 1 Bullet Journel
>The Industry Review Evening finished today>Six experts reviewed my project>Three of them showed their interests about my project<Building connections (Emails&Linkin) with the experts in order to get the further professional opinionsFile LinkExperts contacts<Record the feedbacks from those experts<Refine the project plan
Dissertation Stage 2018-5-25
Important Guide Source Link:PhD Kits
Important Guide SourceLink:BulletJournal
